Your growth is our objective

February 22nd, 2010 by Stephanie Rising

The strategic integration of coaching, branding, and marketing creates a unified means of helping you to achieve growth in your business or career—and the personal fulfillment that comes with it.

Canyon Concepts focuses exclusively on establishing collaborative relationships that empower our clients to:

  • make informed, measurable decisions about their business or career;
  • create a powerful company brand; and
  • implement thoughtful and effective marketing techniques that capture market share.

Your aspirations are always central to our service offering. Your growth is our objective.

With extensive in-house services and a network of professionals who offer additional support to meet your goals, Canyon Concepts is prepared to accelerate your business.

All services are offered in person or remotely. Telecommuting is offered for coaching and all marketing services.

Logic Models: Actionable Steps and Examples

January 27th, 2012 by Stephanie Rising

As discussed last week, I encourage you to outline a Logic Model that can serve as the basis for your 2012 planning. One of the things that is most daunting about planning for the year is the sheer scope of information and actions to be considered. What I like about the Logic Model exercise is it helps to break all of that down into a step-by-step process that is usable rather than overwhelming. There are many different ways of formatting a Logic Model, but regardless of how you arrange it, the basic elements are as follows:

INPUTS:  What you need to meet your purpose
ACTIVITIES:  The actual work that is done for your clients
OUTPUTS:  Measurables, how you track your results
OUTCOMES:  The effects of the business’ efforts
IMPACT:  The ultimate result of achieving your mission

When constructing your Logic Model, start first with your Impact (Mission), then your Outcomes. Next, consider what Inputs and Activities must support your desired end result. Lastly, complete how you will measure (Outputs) the success of your Activities. Each part of the model serves to test the relevancy and achievability of the next step and, ultimately, of your Impact. To get started: Read the rest of this entry »

Logic Models: One Part Fun, Two Parts Spock

January 20th, 2012 by Stephanie Rising

Part of the fun of starting a new year is having that clean slate stretched out in front of you. “This year can be anything I want it to be.” In order for our collective good intentions to culminate into something that will cause us to end the year with equal enthusiasm, we need a good plan. And that’s where this week’s topic comes in. Read the rest of this entry »

2012 Planning & Leadership: Actionable Steps

December 16th, 2011 by Stephanie Rising

Picking up where we left off last week, the following suggestions combine action with opportunities to reinforce key relationships. Please feel free to tweak or add to these steps to best suit your purposes.

1.         Think of your vision and goals for 2012 (e.g., increasing sales, hiring additional employees, upgrading equipment or vehicles, etc.). Start with your “big picture” ideas and what your company culture will look like next year. Read the rest of this entry »